Have you owned your small business for a long, long time? Are you doing some things now the same way you did them years ago? We are all creatures of habit, and some things are worth sticking with because they are working well. However, keeping some old-school habits may limit your opportunity to run your small business more efficiently and effectively.

For the past 40 years, I have had the opportunity to meet and interact with thousands of small business owners, and I’ve seen it all. The majority of what I’ve witnessed is small businesses continuing to do things manually when they could be easily automated. 

Don’t get me wrong about old-school habits. For example, sending a handwritten thank you note to a customer to thank them for their business, versus sending an email, can be much more impactful. However, writing checks to all of your suppliers vs. using an electronic payment system is the epitome of old school.

Small business owners who have a reluctance to embrace and utilize technology will typically tell you they don’t have the time to make the switch. They are also the ones spending more time doing things manually that could easily be automated.

Keeping old-school habits, particularly those that impact productivity, will limit your ability to profitably grow your small business.

Founder & President Jones Simply Sales, LLC

Dick Jones is the Founder & President of Jones Simply Sales, LLC. As a 4th generation sales professional, he has over 30 years of experience advising, coaching, consulting and working with small business owners.

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