Tags: Business News, Government & News & Crime
Appen Media General Manager Hans Appen goes over the final pages of the Business Post.
HATCHER HURD/Staff. (click for larger version)
July 09, 2014NORTH FULTON, Ga. – The inaugural 32-page print and online issue of the North Atlanta Business Post launches July 14.
The monthly business-centric publication will be distributed to 20,000 business professionals in a variety of industries and features in-depth analysis, interviews and sections on careers and people.
Publisher Hans Appen said the North Atlanta business community is one of the largest economies in the country and is blazing the trail for economic recovery.
"At the core of our business is community journalism and as such, our products, news coverage and advertisers reflect what you can expect to experience living and working in North Atlanta. The timing feels right for a community business publication on the north side," Appen said.
The Appen Media Group is also launching the website www.northatlantabusinesspost.com simultaneously, offering daily content and the opportunity for readers to sign up for a weekly business newsletter.
"I want our print, digital and e-newsletter editions to be an invaluable resource to the business community," Appen said. "As always, we are your outlet for ideas, tips and criticisms."
The first and subsequent issues of the Business Post will cover North Fulton, Forsyth, Cherokee, Hall, East Cobb and West Gwinnett counties. The publication will provide a comprehensive look at health, medical, banking and finance, retail, chamber of commerce news and entrepreneurs thriving in their coverage area.
The editions will also be a showcase for success stories, people on the move and hospitality.
The cover story of the first issue of the Business Post puts the spotlight on how metro Atlanta is a worldwide health care provider and how Georgia leads the country with more than 225 health information technology companies.
The first issue also covers the complex issues facing health and wellness in the workplace, business expansions, a profile of the technology capital of the South and best practices that safeguard patients.
North Atlanta Business Post will offer feature articles on entrepreneurs, executives, business owners and philanthropists who embody this growing region and drive economic growth.
North Atlanta Business Post will have an independent editorial team and a 20,000 print circulation per month.
The launch of North Atlanta Business Post is a sign of Appen Media Group's continued commitment to grow its communication business in the region.
Appen Media Group celebrated 30 years in business this year.
"Throughout the years, our mission has always been to produce quality news that informs, educates and entertains our readers," Appen said, "And marketing campaigns that contribute to the growth of our advertisers' customer base."
In addition, Appen Media Group also publishes its flagship Alpharetta-Roswell Revue and News and the Johns Creek Herald, Milton Herald, Forsyth Herald and Northside Woman.
Altogether, Appen Media Group has a circulation of 113,000. Northfulton.com attracts 80,000 unique monthly visitors from the region.
"The launching of North Atlanta Business Post is just one of many steps we are taking to continue that tradition for the next 30 years," Appen said.
The new Appen Media Group publication can be read online at the newly launched www.northatlantabusinesspost.com. Subscriptions to the print edition are also available at $60 per year.