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Starbucks in Forsyth Co. may serve beer, wine


Store location selected because of 'neighborhood presence'



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Hector Alvarez, of Terlato Wines, serves a sample to Roswell residents Steve Jampol, right, and Gary Long. (click for larger version)
October 09, 2013
FORSYTH COUNTY, Ga. — Starbucks customers in Forsyth County will soon be able to order beer or wine. The store will likely roll out the new offerings early next year.

On Oct. 3, county commissioners gave final approval for the alcohol license to allow the coffee store to sell wine and beer at 435 Peachtree Parkway on the corner of Ronald Reagan Boulevard in Cumming.

County law allows employees who are 18 and older to sell alcohol, but Starbucks has stricter rules.

"Starbucks has a policy that they do not allow any employee to be under the age of 21, if they are serving alcohol," said Michele Stumpe, an attorney representing Starbucks.

There are four other locations in the state that have the beer and wine service, including one location at the intersection of Mansell Road and Ga. 9 in Roswell, which was the first selected in the Southeast.

In addition to beer and wine, the new afternoon service brings an expanded lunch and dinner food menu, including finger foods such as rosemary cashews or blue brie cheese with walnut cranberry bread are offered along with a truffle mac and cheese, all of which are not the typical coffeehouse fare. Red and white wines along with a beer selection will round out the menu.

The wine and beer list will be hand-selected to reflect local customer tastes and preferences and will be refined over time.

"It's a limited number of stores that are being selected," Stumpe said. "It's looking at locations where there is a large neighborhood presence."

Stumpe said the idea behind this is to increase business after 4 p.m., when less people drink caffeinated beverages.

"[We want to] have a place where a group of ladies can come for their book club and have a glass of wine and a good salad and different types of tapas," Stumpe said.

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