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Creativity is great, but plagiarism is quicker

August 18, 2014
Are you coming to work each day and trying to use your creativity to come up with new ideas to grow your small business?

Do you challenge your employees to do the same?

Is it taking you longer than you thought to develop new strategies or tactics to better run your business?

While creativity in small businesses is great, plagiarism may be a quicker option.

Now let me say first and foremost that I am not advocating being unethical or stealing ideas to gain a competitive advantage.

What I am saying is that there are plenty of ideas out there that may work well for you, and that learning about them and utilizing them in your small business may be a much faster option.

In small businesses today, speed is of essence in being competitive, opening new markets, attracting more customers and improving your operations.

However, you don't have to reinvent a wheel that's already been invented.

If you're having a problem or encountering a challenge, just Google it.

You'll be surprised that, yes, other small businesses have had this situation.

The difference, however, is that someone else has figured out how to address it. Learning from this information can help you more quickly formulate a plan of action.

Some information even provides a step-by-step process.

While there is nothing better than stimulating creativity in your small business, sometimes plagiarism is much, much quicker in getting things done.


Dick Jones is the Founder & President of Jones Simply Sales in Alpharetta, Ga. As a 4th generation sales professional, he has over 30 years of experience advising, coaching, consulting and working with small business owners. Office: 770-663-4681, web:
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