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Alpharetta company behind new $100 bill


Visual Physics creates security graphics



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The new $100 bill features enhanced security features as well as a new look. The security features are developed by Alpharetta-based Visual Physics. (click for larger version)

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(click for larger version)
May 13, 2013
ALPHARETTA, Ga. – An Alpharetta company has the distinction of making the security features in the new $100 bill, to be released later this year.

Visual Physics, LLC, based in Alpharetta, is part of Dalton, Mass.-based Crane and Co., a paper manufacturer that has supplied the U.S. Treasury with banknote printing for more than 100 years. Crane bought Visual Physics in 2008. Visual Physics is known for pioneering currency security technology.

"Crane Currency pioneered the use of micro-optics in banknotes in 2006 with the introduction of the Motion technology to create a unique and innovative range of security features," wrote Peter Hopkins, with Crane, in a Crane blog post announcing the purchase of Visual Physics in 2008. "Crane's research has found that micro-optic security features not only appeal to the public because of their striking and engaging optical effects, they also provide a new standard in counterfeit resistance."

The advanced security features – a three-dimensional security ribbon and a holographic bell in the inkwell – offer a simple and subtle way to verify that a new $100 note is real. The image changes depending on how the bill is held and how the light falls on it.

Central banks of several countries, including the United States, Mexico, Sweden, Denmark and Paraguay, have selected Motion as their primary security feature both for new banknote designs and upgraded banknotes.

The current $100 note has been in circulation since 1996. The new bill will begin circulating Oct. 8.

The note was initially scheduled for circulation in February 2011, however production problems set it back several years.

For more on Crane, visit www.cranecurrency.com. For more on the $100 bill, visit www.newmoney.gov.

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